SAFE AREA

The Magic
of Co-Marketing
Find an amazing partner. Discover the unexpected and thrill your customers. Your co-marketing ads will get noticed, recalled, and acted upon, working better than ever.
Like magic.

SAFE AREA

Co-Marketing Boosts Ad Performance. Big Time.
Our proprietary marketplace makes forming brand alliances easy.

Scroll to experience the magic of co-marketing with MutualMarkets.
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An Amazing
Brand
Engaging
Entertainment

Co-Marketing Boosts Ad Performance. Big Time.

For the first time our proprietary marketplace makes forming brand alliances easy.

Scroll to experience the magic of co-marketing with MutualMarkets.

How does work?

By putting the power of co-marketing in your hands for the first time, no matter the size of your company or budget. Ever wonder why the NFL attracts so many brand sponsors or why NIKE sponsors so many athletes – it is because co-marketing works better and faster than traditional advertising. The benefits are vast, mutual and measurable.


On MutualMarkets you can search thousands of tv shows, movies, gaming titles, talent, influencers, podcasters, and other content IP to find and create ads with the perfect partner to fulfill your marketing goals.


You will form strong brand alliances that quickly deliver real benefits, doing in moments what used to take months to execute like partner discovery, contracting and ad creation. If you were curious about the next tech powered marketing innovation, you have found it.  

Discover

Investigate your options

Partner

Choose the best co-marketer

Contract

Agree to terms

Advertise

Generate and display ads

Big Trends
 Favor
 Co-Marketing

Binge watching is normal

Viewers who binge watch TV shows create an intense emotional relationship to characters and story plots. Fans have always had a fond attachment to their favorite shows. Binge-watching speeds up that process of bonding and intensifies it.

Think about the intense connection that many fans have with their favorite teams and players. That is what makes those sponsorships so valuable. The same emotional connections now exist with hundreds of TV shows.

The co-marketing advantage comes from allying your brand with TV content and their viewers during or after their viewing experience.  By finding TV show partners quickly and launching co-market advertising, MutualMarkets helps you to benefit from those intense content relationships close to the time that they are occurring with viewers.  The increased awareness of your ads using co-marketing is powerful and cannot be overstated.

Less cookies, more privacy protection

Until recently, cookies enabled marketers to track and target consumers with persistent messages. The carpet-bombing nature of these ads was effective but breached the privacy of consumers.

As rules and practices strengthen privacy protections, targeting and persuading consumers with advertising will require more nimble and innovative creative.

Adjusting to a world where the creative content of your ads matters far more than it did before the implementation of privacy protections means that brands must unshackle themselves in the digital world and be open to finding partners who can help them get the attention of their customers. If you want your ads to break through, then you will need to move much faster and be far more willing to leverage other brands to help you.

Media Generation gap widens

The differences between generations on comfort with technology, media consumption, communication, and values are growing, not shrinking.

Co-marketing can help bridge these divides. It is a great way for older established brands to link up with younger brands and get introduced to a new generation.

Importance of Brand Authenticity
and Credibility

Who are you? Are you a brand worth paying any attention to? Are you what you claim to be?


Traditional claims based advertising often gets lost and requires an ungodly number of impressions to break through.

Credibility and trust are increasingly essential with growing groups of consumers who may have had limited contact with your brand/product and who seek out brands whose values represent their values.

With MutualMarkets you can create the brand alliances more quickly than ever, and define your brand in a way that gets your brand noticed and appreciated.

How
does
work?

Discover

Investigate your options

Partner

Choose the best co-marketer

Advertise

Generate and display ads

You will form strong brand alliances that quickly deliver real benefits, doing in moments what used to take months to execute like partner discovery and ad creation. If you were curious about the next AI powered marketing innovation, you have found it.